Mava is an independent system that integrates directly with existing booking platforms and is built on a simple idea: bringing back the most effective form of marketing – personal recommendations from satisfied customers.

The foundation of Mava is real-world experience. As founders, we have run businesses – primarily in the beauty industry – for many years. Despite significant efforts in marketing, content creation, and paid advertising, we saw limited results. It demanded constant activity on social media, continuous production of content, and ad spending that rarely converted – a heavy workload with little long-term return.

We started looking back. Businesses used to grow because happy customers told others. That kind of marketing worked – and still does. What’s missing today is the structure and tools to make it scalable and measurable.